CONCEPTUAL MODEL FOR INTEGRATING SOCIAL AND HUMANITARIAN APPROACHES IN YOUTH CAREER GUIDANCE TOWARD VOCATIONAL PROFESSIONS

Abstract

The relevance of developing a conceptual model for integrating social and humanitarian approaches into the professional orientation of young people towards blue-collar professions is determined by the need to: form value-motivated professional choices, overcome social stereotypes, increase the prestige of blue-collar professions, reduce youth unemployment, and increase young people's satisfaction with their professional choices.

Objective: to substantiate a conceptual model for integrating social and humanitarian approaches into the professional orientation of young people toward blue-collar professions, taking into account the value, cultural, and communicative factors that contribute to the formation of value-motivated professional choices.

Methods: general scientific (theoretical analysis, synthesis, comparison, modeling – for analyzing sources and achieving research objectives); empirical (content analysis – for studying narratives in the media and educational discourse; case studies – for analyzing successful local practices; advocacy strategies – for developing recommendations for implementing the model).

Results: the source base was analyzed; the peculiarities of social and humanitarian approaches to youth career guidance were identified and compared; successful practices of socially and humanitarily oriented career guidance were summarized; a conceptual model for integrating social and humanitarian approaches was substantiated; recommendations for implementing the model were developed.

Conclusions: career guidance for young people needs to be rethought as a tool for social cohesion and cultural renewal; the integration of social and humanitarian approaches contributes to the formation of a responsible professional identity; the updated model of career guidance is a strategic resource both for stabilizing the labor market in wartime and for the sustainable development of Ukraine in the context of post-war recovery.